History Timeline

“This year marked our accomplishments in some recognizably different arenas like fishing gears, advanced means of field irrigation, and enabled traveling requisites for the disabled. We are glad to be of some help in dispensing actionable insights to Garware Wall Ropes Limited and Cox & Kings Limited.”

“This year we entered into rural research with Greenlight Planet Pvt. Ltd. and explored consumer dynamics for solar lights, fans, inverters, and solar home systems at various villages in Northern India.”

We were able to create our foot marks in Asian markets, by completing a project for Kawasaki Japan. Also added another feather to our cap by receiving an “Excellence Award 2012 for Research & Innovation” from Knowledge Resource Development & Welfare Group, IIT Delhi.

This year we extended our research in the area of Artificial Jewelery and Magazines and we were also greatly involved in the launch of the magazines ‘Lonely Planet’ and ‘Good Food’.

This has been a year of ups and downs with the slowing in the economy due to global meltdown. We still managed a 20% growth rate and added new clients like Kotak Mahindra, LG Electronics and Kellog’s India.

ISO processes were initiated to help strengthen the company’s internal processes and provide better service to clients. Four new client profiles were added in this year – Toys, Online Gaming, Tyres, and Telecom.

Owing to a 50% growth in team strength, Iserve moved to a bigger location in Mumbai. Staff strength was recorded at 20 members. Iserve bagged its first international client with Siemens, Germany for a Demand Estimation project for one of their products.

“This year we walked far and extended our expertise in multiple avenues like category understanding drive towards beverages/soft drinks, readership behavior of Loksatta and MT readers, application/vertical based usage of pick-up vehicles. We added Indian Express Group, Emami Beverages Limited and Nilgai Foods Pvt. Ltd to our clientele.”

“We have expanded our services and expertise in the field of Social Research (Public Health Foundation of India) and have widened our clientele base by providing our services to Bausch & Lomb (Optical Industry). This year we ventured into corporate sponsorship for Knowledge Resource Development & Welfare Group (KRDWG), IIT Delhi for all their events.”

We got our first online client in ‘flipkart.com’ and we are proud to say that we now possess our first office premises in Mumbai.

This year gave us an opportunity to extend our services to three different sectors: Print Media, Liquor and Travel Products.

We strengthened our internal processes, especially operational process and made them transparent even to our clients. We added clients like Godrej Consumer Product Limited and Mahindra & Mahindra to our list. Our division, THE MIRROR, got certified as Fair Business Process certification (FBP-Process Audit Certification).

Iserve inaugurated its fifth centre in Bangalore. Employee strength was registered at 30 members. Pharma and Retail sectors were added to our client base; we also worked on a project on Energy Conservation (Compact Fluorescent Lamps) for the Govt. of Karnataka.

Iserve India set up base in Mumbai with a team strength of 12 members. Simultaneously, the company expanded its presence to centres in Delhi, Kolkata and Chennai.