BRAND HEALTH MANAGEMENT

We provide actionable market insights from the data collected to help clients develop a compelling Brand Strategy. We provide value at every stage of the Brand lifecycle.

Introductory Phase

  • New Product Development
  • Potential Market
  • Competitive Analysis
  • Pricing Research
  • Consumer Profiling
  • User Experience Study
  • Feasibility Studies
intro

Growth Phase

  • Segmentation and Profiling
  • Brand Image Profiling
  • Advertising Testing
  • U&A Study
  • Brand Health Tracking
  • Market Segmentation
growth

Maturity Phase

  • Brand Health Tracking
  • Market Segmentation
  • Potential Market
maturity

Decline Phase

  • Customer Churn Analysis
  • Gap Analysis
  • New Market Identification

Product
Extension

decline
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Call Us
+91 98200 54574

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Email Us
info@irsindia.com
shakti.p@irsindia.com

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#506, B Wing, Dheeraj Heritage Residency I,
Linking Road Extension, Shastri Nagar, Santacruz (W), Mumbai – 400 054